Know Who
You Are

Start Unfiltered. Finish Unstoppable.

Four days bringing together young people, communities, organisations and institutions through identity, wellbeing, learning, opportunity, movement and shared experience.

Entries Now Open
  • R60,000 in cash prizes
  • Free race T-shirt for the first 1,000 paid entries
17 to 20 March 2027

University of Limpopo, Turfloop Campus

Distances

10 KM and 21.1 KM

Athletes at the Know Who You Are Festival and Road Race
Limited early offer

Free race T-shirt for the first 1,000 paid entries.

Subject to availability and applicable terms.

Register Now (opens EntryNinja in a new tab)
More Than a Race

Run the road.
Start the conversation.
Know who you are.

Know Who You Are is a four-day youth, community and social-impact experience culminating in the Festival & Road Race. Across the programme, young people, communities and organisations come together around identity, wellbeing, learning, technology, opportunity and movement.

Young participants celebrating together at the Know Who You Are event, wearing University of Limpopo Sport branding and medals
The Programme

Four Days of Movement & Meaning

17

March 2027

Identity & Wellbeing

Start with the person.

Youth and community engagement focused on identity, self-awareness, wellbeing, resilience and the conversations shaping young people’s lives.

18

March 2027

Learning & Opportunity

Turn potential into possibility.

A day centred on learning, practical skills, technology, career exposure and opportunity. Organisations contribute expertise and capability, not merely branding.

19

March 2027

Connection & Collaboration

Bring the people building tomorrow into the same room.

Race-weekend activity, partners and institutional stakeholders, culminating in the Know Who You Are Partner Dinner.

20

March 2027

Road Race & Festival

Move together. Celebrate possibility.

The four-day experience culminates in the 10 KM and 21.1 KM Road Races alongside the broader Festival experience.

The Partner Dinner

An evening for connection, conversation and collaboration.

Hosted in the University of Limpopo environment, the Partner Dinner creates a dedicated space for organisations, institutional stakeholders and invited guests connected to Know Who You Are to meet beyond the formal programme.

Venue supported by the University of Limpopo

Meaningful Connection

Create space for partners and stakeholders to build relationships in a more personal environment.

Cross-Sector Conversation

Bring together perspectives from business, education, community and development.

Collaboration

Opportunities for conversations that lead to future programmes, partnerships and skills initiatives.

Partner Recognition

Recognise organisations and contributors helping make Know Who You Are possible.

University of Limpopo, Turfloop Campus entrance
Our Host Environment

University of Limpopo

Know Who You Are takes place at the University of Limpopo’s Turfloop Campus, bringing the experience into an environment shaped by learning, young people and future possibility.

Venue Supported by the University of Limpopo

Athlete in University of Limpopo Sport branded kit giving a thumbs up at the road race
The Road Race

Choose your distance.
Run your story.

Whether you’re a serious athlete or walking for the community, there is a place for you on the road.

Registration

Open Now

Entry From

R200

Road Race

10 KM

A professionally timed distance for those looking to test their progress on the road.

Early BirdR200
StandardR280

Includes

✓ Free official event T-shirt for the first 1,000 paid entries

✓ Event goodie bag

✓ Finisher medal

✓ Festival access

A R12 EntryNinja booking fee is added at checkout. T-shirt offer is subject to availability and applicable terms. Temporary licence fee additional where applicable.

Half Marathon

21.1 KM

The premier distance for serious athletes and determined community members.

Early BirdR300
StandardR380

Includes

✓ Free official event T-shirt for the first 1,000 paid entries

✓ Event goodie bag

✓ Finisher medal

✓ Festival access

A R12 EntryNinja booking fee is added at checkout. T-shirt offer is subject to availability and applicable terms. Temporary licence fee additional where applicable.

Registration Is Open

Secure your place on the start line.

Entries are handled securely through EntryNinja, which adds a R12 booking fee at checkout. Choose your distance, enter your details and you are in. Early entries receive a free race T-shirt while the first 1,000 paid entries last.

Register Now
Competitive Awards

R60,000 in cash prizes.

The top three places are paid in both races. Prize money is equal for men and women: every amount shown is paid to the top three men and to the top three women.

21.1 KM Half Marathon

1stR10,000
2ndR6,000
3rdR4,000

10 KM Road Race

1stR5,000
2ndR3,000
3rdR2,000

Men and women are paid separately and equally. Final race rules and eligibility will be published with the official race information.

Your Entry Includes

Free Official Event T-Shirt

Free for the first 1,000 paid entries, subject to availability and applicable terms.

Event Goodie Bag

Included for registered participants.

Finisher Medal

Included with registration.

Festival Access

Included with registration.

The Idea

Before you decide where you’re going, know who you are.

Identity

Empowering young people to own their personal narratives.

Resilience

Building the inner strength required to navigate external challenges.

Wellbeing

Open conversation around mental health and addiction awareness.

Pathways

Connecting physical achievement with future opportunities.

“Know who you are before the world tells you who to be. That’s the whole idea.”

A Third Way In

Not running. Not sponsoring. Still want in?

Know Who You Are runs on people who show up to help: marshalling the route, staffing water stations, welcoming people into the Festival Village. If you want to be part of it without a race number or a company behind you, this is your door.

The Festival Experience

More than the finish line.

Musicians performing on an outdoor stage at dusk
Culture & EntertainmentMusic & Performance
Youth using technology at the innovation hub
Technology & InnovationInnovation Hub
Community gathering outdoors sharing food
Community & Festival VillageVillage Hub
Youth discussion circle
Youth & WellbeingConversations
Runners in motion at the road race
Sport & WellnessRace Energy
Career expo or mentoring session
Careers & OpportunityFuture Expo
Partner activation booth at the event
Partner ExperiencesActivations
Learning skills workshop
Learning & SkillsWorkshops

This could be your photo

Tag us. Own your story.

#KnowWhoYouAre2027

Partnership Opportunities

Your organisation can be part of the experience.

Know Who You Are creates opportunities for organisations to connect purpose, people, capability and brand with young people and communities across four days of meaningful engagement.

Brand

Be visible in a platform built around purpose.

Relevant brand presence across selected event environments, communications, digital platforms and event content.

Engagement

Don’t just appear. Participate.

Create meaningful experiences through activations, demonstrations, conversations, services and programme participation.

Talent

Meet the generation you’re investing in.

Connect with young people through careers, skills, technology, mentorship and opportunity-focused experiences.

Impact

Connect participation to meaningful outcomes.

Align involvement with education, youth development, wellbeing, digital inclusion, economic opportunity and stronger communities.

More Than Race-Day Visibility

Four days create more ways to participate.

Identity & Wellbeing

Youth engagement, wellbeing, awareness and community participation.

Learning & Opportunity

Technology, skills, careers, mentorship and future-of-work engagement.

Connection & Collaboration

Partner Dinner, networking, relationship-building and institutional conversation.

Road Race & Festival

Brand experience, community engagement, activation, sport, wellness and entertainment.

The purpose is to show potential partners that sponsorship is not limited to placing a logo at a road race.

Partnership Reach

The experience extends beyond four days.

Before

  • • Event announcements
  • • Digital communications
  • • Partner storytelling
  • • Campus and community engagement
  • • Pre-event activation opportunities

During

  • • Selected event branding
  • • Programme participation
  • • Experiential activation
  • • Festival Village presence
  • • Race-day visibility
  • • Partner Dinner recognition where applicable

After

  • • Event highlights
  • • Digital content
  • • Partner recognition
  • • Stories from the experience
  • • Programme learning
  • • Post-event reporting
By the Numbers

A platform built for scale, from day one.

Know Who You Are is delivered in strategic partnership with the University of Limpopo, inside a province where the need for opportunity is real and well documented.

13,000–18,000

Targeted Engagements

Across all four days of the inaugural 2027 event

24,000+

University of Limpopo Students

Confirmed Strategic Academic Partner and host institution

6.6 million

People Across Limpopo

Including 1.33 million in the immediate Capricorn District catchment

Figures above are targets set for the inaugural event and will be reported against actual participation in a post-event Impact Report.

Partners Behind the Journey

Built together.

Know Who You Are is strengthened by organisations that believe in creating pathways for young people and communities.

Partner With Know Who You Are

Let’s find where your organisation fits.

Every organisation brings different priorities, audiences and capabilities. Tell us a little about what matters to yours and we’ll share the partnership opportunities most relevant to you.

“Talent is everywhere. Opportunity is not. We exist to help close that distance.”

The Patrick & Johanna Foundation

Start the Conversation Directly

Prefer to talk it through?

+27 67 696 4243
Foundation Alignment
UN SDG 1: No Poverty UN SDG 4: Quality Education UN SDG 8: Decent Work and Economic Growth UN SDG 9: Industry, Innovation and Infrastructure UN SDG 10: Reduced Inequalities UN SDG 11: Sustainable Cities and Communities

Aligned to Global Sustainable Development Priorities

Partner With Know Who You Are

Put your organisation behind possibility.

Whether you bring funding, technology, expertise, opportunity, infrastructure, services or reach, there is a place to build something meaningful together.

Request Partnership Information Speak to the Foundation →
Register Now (opens EntryNinja in a new tab)